Today’s question is, “what do you wear as a personal chef when you go to cook sessions?” Is there such a thing as a Personal Chef uniform?
Hi, I’m Virginia Stockwell and my channel is all about becoming a personal chef. If you have any interest in becoming a personal chef, please subscribe. If you’d like to ask a question, I’d be happy to answer it in an upcoming video.
My first mistake as a Personal Chef
I always talk about the mistakes I made when I first started out. When I first started out, I had zero direction, which is why I do these videos in the first place. I don’t want potential chefs going out in the world, having questions unanswered, so why don’t I just give out the answers.
When I first started out, I decided my uniform was a black t-shirt and jeans. I think it would a terrible mistake for you to just wear street clothes and go into client homes. You’re not showcasing yourself in a professional way.
Shirts don’t cost much. At the least, a simple t-shirt and apron say, “hey, I’m a chef” and not, “hi, I just came from watching TV and now I’m going to come over your house and cook food for you.”
Where can you buy Personal Chef clothing?
You could go to a local print shop to have a t-shirt made. I personally really like the quality clothing with a modern look from the company Chef Works. They understand that working clothing has to breathe. Because I’m a woman, I also want the shirt to be fitted on my body and not a square, boxy man-cut. Here are numerous links to the many styles of Chef Works tops.
👒Cool vent baseball cap (I wear this outside the kitchen, ha!), 👗 Apron, short, 👗 Apron, hipster, ⌚ Garmin Vivo (love it because it’s waterproof), 👠Women’s New Balance in black, thick foam (for standing long hours)
Adding a logo or company name turns your clothing into functional marketing
I highly recommend custom embroidery on your shirt or chef coat to further project a professional image. The color and script can be customized to fit your brand. You can choose to print your name, logo or name of your company on the lapel or sleeve.
Cooking in homes, it’s not unusual for clients to have friends over or other members of the community. Having a custom business shirt is another point of inexpensive marketing. The next time that person encounters someone who needs cooking services, they’re going to remember your shirt.
Your outfit is a form of advertising. It also shows off that you’re a professional. The number one way to get to a business of 100% referral is to project yourself as a true professional. One way to do that is by showing off your image and branding yourself with professional clothing.
Choose a uniform style that fits your branding style and is comfortable
Choose a personal chef uniform that you want to wear on a regular basis. Some people wear chef coats. I find them to be too thick and bulky for how I like to work. Some people like to wear the chef pants with stripes. That’s just not my style. Pick a style that works for you.
The Favorite Part of My Personal Chef Uniform
I went through a couple “waterproof” watches before finally discovering the ⌚ Garmin Vivo. It tracks my steps, has a stopwatch that I can use at the gym, and shows time and date, handy for cooking and labeling dishes with date stamps. Mostly, however, I love it because I can wear it through hours of washing dishes and it still works and is easy to clean with its plastic-style wristband. Recommend.
Grab the freebie “9 Ways to Get New Personal Chef Clients
Personal Chef Questions Welcome!
If you’re interested in becoming a personal chef, I do have a workshop coming up.
Virginia Stockwell has been in the professional catering and personal chef business since 2005. She offers mentoring advice at VirginiaStockwell.com and her YouTube channel “How to Become a Personal Chef”.